We understand that many organizations require a security or policy review regarding Lookback's services, as such we've prepared this document for you to send to your security team.
Personally identifiable information (PII)
Data and Storage
Technical security testing
Your use of Lookback
Enterprise Plan Security Features
1. Product Overview
Lookback is a platform that helps you understand your customers. Lookback focuses on qualitative user experience (UX) research. It’s used by thousands of companies including Facebook, Netflix, Spotify, Dropbox, eBay and SAP.
Lookback lets you talk to your users anywhere in the world. You see their face and what they see on their screen, hear their voice, and see visualizations of where they interact on the screen (“touch icons”) while they use an app, website or prototype. Your users (we call them “participants”) can be using mobile or desktop devices.
All real-time sessions are automatically recorded and stored in the cloud. However, if you don’t have time to interview in real time, you can send out tasks to participants. Recordings from participants completing those tasks will then be uploaded to Lookback’s servers, where your UX team can watch, comment and export them.
Participants only use Lookback with consent. Sessions cannot be started automatically, and participants always have to explicitly enable screen sharing, camera sharing, and microphone sharing before a session can start.
2. Personally identifiable information (PII)
By default Lookback only collects three pieces of PII from participants: their full name, their email address and IP-address. We do that to help your researchers separate recordings from one another, to allow them to easily contact the participants in case a submission was not fully completed or contained errors. The IP-address is stored so we can debug errors and improve the service.
However, since Lookback’s primary content type is videos from a device’s screen and camera, anything could be captured in a recording. Including credit cards, passwords, etc. It all depends on what your participants do and what your researchers instruct them to do.
It is possible using Lookback without saving any participant PII, except for the IP-address.
Using Lookback without saving any PII
If you do not wish to capture any PII within Lookback, here are some tips:
Test with prototypes rather than real websites, to limit what can be inserted into certain fields. Avoid password fields and credit card fields.
Instruct participants to not enter full names and emails when prompted by Lookback. The fields aren’t required, and participant emails are never validated or reused.
Avoid asking questions or writing instructions to participants that may make them reveal any PII.
We have a security policy based on ISO 27001 and can be audited against the standard. It covers security in human resources, physical security, access control, acceptable use, software development, incident management, device security, and compliance with laws and regulations. It’s approved by management and communicated to the staff. We have an ISM who’s responsible for the policy. The policy is reviewed at least yearly by the security team.
An external policy available to our customers, detailing how we protect their data.
Written internal policies for safe handling and protection of data.
Background screening of employees.
Industry standard protection of servers and networks.
Applying the principle of least privilege for sensitive data and systems.
Protected access logs for sensitive data and systems.
A process to ensure third parties are capable of protecting sensitive data.
Processes to identify and address security and privacy incidents in a timely fashion.
A change management process with reviews for networks and systems.
A risk assessment program where we regularly review the threats to the company and how they can be addressed.
4. Personnel security
All employees undergo training on security and privacy. This training includes device security, password and 2FA management, physical security, malware protection, network security, incident reports and acceptable use.
All access to systems are granted based on the principle of least privilege. We have processes to revoke access when it’s no longer needed, be it because of new assignments or because the person is no longer working with Lookback.
Before hiring new employees we perform an identity verification, a financial background check and a criminal record check.
Lookback runs the production systems in a segregated network in a AWS VPC. The network is divided in public and private subnets. Services that have to be exposed to the public internet are running in a DMZ and everything else is on our internal networks. Ports that are not required to operate the Lookback service are closed and administrative access to the servers is only possible from our corporate network.
All traffic between Lookback’s systems and client accessible services, like web apps and applications for recording, is encrypted using TLS 1.2 or higher.
The corporate network is protecting our internal resources like databases and servers, etc. It’s accessible via an encrypted VPN tunnel that requires two-factor authentication. The VPN also serves as an additional layer of security where we monitor traffic and block malicious traffic to and from our workstations. Only registered devices with the required security measures installed are allowed to access the corporate network.
Lookback’s servers run on AWS EC2. They are built and hardened using a standard build program. As part of the hardening we remove and disable all non-essential services, disable default accounts and passwords, disable password based authentication, disable ssh access, setup log forwarding to a centralized logging system, scan for known vulnerabilities, and prevent the applications from spawning additional processes.
We run vulnerability and malware scans daily and can roll out patches for critical vulnerabilities outside of our regular patching schedule. Patches can be tested in an isolated testing environment before being rolled out to production. Our employees are also signed up to mailing lists informing us of new security issues.
7. Data and Storage
Where we store the data
We store all sensitive data on AWS in the EU, using S3 and EC2. Our database management is handled by a third party (MongoDB), but the actual data is stored on AWS in the EU.
We are currently using AWS’s datacenter in Ireland, but we may use other datacenters in the EU in the future.
Names and emails may be sent to the US where the support tool we use (Intercom) is storing the data. Note: This does not pertain to participant data entered when starting a session. This is only information shared with Lookback when a customer contacts us for support.
IP-addresses may also be sent to our logging facilities in the EU.
What we capture
When someone records with Lookback, we capture and store:
a video of the device’s screen,
audio from the device’s microphone,
all gestures/touches (or mouse movements and clicks) performed on the device,
optionally the front facing camera (capturing the user’s face),
participant’s first name, last name and email address (although you are free to submit bogus data in case you don't want to provide your or your participants' real information),
metadata about the device used to record with (model, OS version, etc.),
Encryption during sessions
For video/audio streaming we encrypt data using the industry standard AES-128 algorithm.
Encryption at rest
Your data is encrypted at rest using the industry-standard AES-256 algorithm.
You view your data using our webapp. It uses app level logic to determine who can see what data. Data is tied to an organization and if you are not a member of an organization you cannot see any of the organization’s data.
The database is backed up by MongoDB. Files are backed up by AWS. We do not keep any backups of our own.
We log events on our servers, including authentication, privileged system calls and data access. Logs are sent to a centralized environment with limited access and are regularly reviewed. Sensitive logs are encrypted, protected from modification and stored at least a year. Log events that are outside of the ordinary result in notifications for a human to inspect.
9. Administrative access
Lookback servers run on Linux without any ways to login to the server (SSH is disabled).
Personnel with access to accounts at third party providers such as AWS have individual user accounts with 2FA. We have processes in place to audit and revoke access to the systems within 24 hours of someone leaving their position at Lookback.
Workstations at Lookback are registered and monitored centrally. They are configured according to a standard that includes full disk encryption, secure configuration of VPN, anti malware programs that are centrally managed, secure administrative passwords and screen locking that activates within a few minutes of inactivity.
Updates are installed automatically by the built in patching mechanism in the OS. Security staff follow mailing lists to be up to date on vulnerabilities and when necessary we take action to protect our systems in case patches for new vulnerabilities haven’t been released yet.
Development is performed through a process that involves planning, co-ordination, implementation, review, testing and follow up after deployment.
The planning and co-ordination steps involves stakeholders from different departments, including security. Complex systems or complex changes are implemented by more than one developer, and/or reviewed by senior developers. Security related changes are always reviewed.
We do a range of testing depending on the size and complexity of the changes. It involves automated tests, and may also involve testing in an isolated testing environment, as well as internal and external user research/beta testing.
All code is kept in a secure version management system.
12. Technical security testing
To ensure our systems are secure we contract third party security firms to perform penetration tests on a yearly basis. It’s a white box test covering applications, systems and networks, including both manual and automatic testing. Any findings are tracked and resolved by the security team.
Our last major review was in March 2022, when an independent security group performed a thorough, two weeks test of our applications.
13. Your use of Lookback
Your Lookback user account
If you login with username and password (i.e. not using SAML) your password is hashed with sha256 on the client, and sent over HTTPS to our servers where it's hashed with bcrypt before it's stored or compared with the value in the database.
We do not enforce a password policy for your Lookback user account (but if you use SAML, you will be able to use your own policy). We do not force rotation of passwords.
We do rate limit login attempts to prevent brute force attacks.
There are three roles that you can assign to your users:
Observer (only available on enterprise plans).
The Owner cannot be removed, and is the only role that can delete your organization. It otherwise has the same permissions as the Collaborator. The Collaborator can manage users, create and manage content. The Observer may only view content.
14. Enterprise Plan Security Features
The following security features are only available in the Enterprise plan:
Single Sign On (SSO)
We support SAML 2.0 and provide a simple interface for organization owners to configure it in our web dashboard. There are four primary settings you need to interact with:
SAML Validation URL: Input this into your server's SAML configuration.
SAML SSO URL: The SAML 2.0 endpoint that our servers should redirect to to authenticate the request.
Identity Provider Issuer: An identifier/name for your Identity Provider (IdP), usually a url like https://yourdomain.com.
Public Certificate: Your IdP's public certificate.
Further, we support the following options:
You can get a copy of our Metadata.xml, our certificate and see the current field definitions.
We allow Enterprise Plan customers to audit our data processing procedures and documentation once a year, with reasonable notice, in order to assess our compliance with the security agreements between your company and ours. We also give access to recent penetration testing reports upon request.
Make all projects private
If you require all projects within Lookback to be private by default, Enterprise Plan customers can enable that setting. This is useful for large organizations working on sensitive projects that should not be shared organization wide, or if you want to limit the exposure of the PII you capture with Lookback.
Customizable data retention rules (Coming soon)
Per default, recordings are stored on Lookback’s servers until one of your researchers delete them, or until you stop being a customer. With the Enterprise Plan, you can set a custom time period that decides how long we’ll store your recordings, participant information, notes and comments.
Compliance with your additional security requests
Missing something? Let us know and we may be able to accommodate your request.
15. Additional Questions
For additional questions, reach us at firstname.lastname@example.org