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Reels

See how Reels group clips into shareable narratives and how they differ from evidence-based Findings.

Written by Henrik Mattsson
Updated over 2 months ago

Reels are curated collections of video clips used for storytelling and sharing.

They are designed to communicate research outcomes to stakeholders in a clear, engaging format.

What Reels are for

  • Sharing highlights with teams

  • Presentations and readouts

  • Creating narrative flow across multiple sessions

What Reels are not

  • A stronger form of evidence than Findings

  • A replacement for reviewing individual clips in context

Reels help tell the story of your research.
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Findings remain the source of truth.

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